The Banking and Strategy Initiative

Chillin' out till it needs to be funded

Freedom @ Bank of America

I was unable to upload this active campaign, but Bank of America is out with a family oriented and pretty sweet “You can” campaign with an African American Family enjoying Black Friday sales. I think such advertising is strictly in the spirit of 2009 and is going to be a great plus for the bank. Watch out for the ads, they are really neat.

I love the kids trying out new jackets inside the store and the speed at which this has turned around into a campaign. Watch out for more as I gather the details.

Merry Christmas and a ‘loverly’ 2009 everyone!

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This entry was posted on December 9, 2008 by in Uncategorized.

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