The Banking and Strategy Initiative

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Tag Archives: Diet Coke

How Chrysler and GM made America come back for seconds

The Superbowl story and the connect the two ads made for Sergio Marchionne and Chrysler and the new General Motors is apparently a trick many ad men have forgotten in … Continue reading

February 11, 2012

The retail lifestyle champions vs the also rans: The Graphic before the next bottle of Coke

The beating expectations game does not interest us, but coke’s successfully swamping of Pepsi in North America does. The rest after the transcripts are all spell proofed and we have … Continue reading

February 7, 2012 · 1 Comment

The retail lifestyle also rans: Pepsi joins the ordinary with company restructuring

Pepsi had earlier been able to separately regenerate goodwill for its food brands under Yum! which is also a work n process and a definite success. However, the challenger to … Continue reading

January 6, 2012 · 1 Comment

The Retail lifestyle Champions : Coke reports another big quarter

After two years of Fourth quarter sales pulling off great saves ( see our reports from Feb 2010 and Feb 2011), effectively shutting out critics with double digit growth in … Continue reading

July 20, 2011 · 1 Comment